Today I want to share one of my favorite quick content ideas with you. And it’s using PLR articles to write quick and easy blog posts. PLR stands for Public Label Rights and it is pre-written copy/text/blog posts/reports/articles, etc. that you can use as your own.
I have some pretty cool techniques and ideas to share with you that you don’t want to miss. It’s about so much more than copying and pasting crappy PLR articles to your site (which I don’t recommend at all btw.).
Start With Quality PLR
Let’s get the most important thing out of the way first. You have to start out with quality PLR. It’s just too much work to clean up and fix crappy PLR articles that you can buy a dime a dozen all the long. Trust me, it’s not worth it. Instead, spend a little more on quality content you can actually use. By the way, when I say spend a little more, I am talking about prices between $25 for 5 or 6 articles to maybe $97 for courses already written for you!
Here’s a shortlist of PLR providers I recommend:
Make It Your Own
Next, it’s time to make it your own. If you’re going to post the article more or less “as-is” on your blog, paste it into draft and give it a light edit. Make sure the writing matches your tone of voice, and if needed do a few slight edits to make it fit better for your audience.
For example, if your audience is parents of toddlers and you’re using general parenting content, change “child” occasionally to toddler and rework a couple of examples here and there to work for toddlers instead of school-aged children.
The only other thing I recommend you change is the title of the article.
Use and Reuse It in Different Ways
Of course, blog posts aren’t the only way to use PLR content. You can also use it to create the lead magnets to convince readers to sign up for your list, turn it into email messages, or even full-blown products and content for paid membership sites. Best of all, you can use PLR multiple times. Add those articles to your blog and then turn around and compile them into a short report you can use as a lead magnet.
Use PLR as Inspiration and a Research Tool for Original Content
Last but not least, here’s an interesting idea. You don’t have to use the PLR at all in its current form to benefit from it. PLR providers put a lot of time and effort into researching popular and profitable topics. Why not leverage that by buying an article bundle or a short report and using it as research for your own original content.
It can save you a lot of time and you know this is a popular and profitable topic. Take an article bundle, for example, read through it and start with the list of article titles or topics. Come up with your own spin on it and quickly write your blog post since all the information is right there at your fingertips. You can even copy and paste portions of the articles in your posts and still end up with a pretty original blog post.
Give PLR a try and see if it saves you as much time and effort as it does me.